28 Aug 2017
Don’t sell mutual funds. Instead, practice integrity. You will make more money. In today’s world, integrity is priced at a premium. The higher the level of integrity, bigger the value. It takes time but so many IFAs try to apply the shortcut. They don’t grow as much as they could have. Integrity will get you loyal clients and they will make you their preferred advisor. Integrity is in short supply. Become an expert in it.